FTZ Financial Services Expo Kicks Off: 4 Must-Visit Routes

From September 12th to September 16th, the 2024 China International Fair for Trade in Services (hereinafter referred to as "CIFTIS") Financial Services Special Exhibition is about to be held at the Shougang Park in Beijing.

As one of the nine special topics of the 2024 CIFTIS, this financial services special exhibition is themed "Reform and Opening-up for the Greater Good, Financial Services for the People to Write a New Chapter".

It consists of four parts: special exhibitions, supporting activities, negotiation exchanges, and achievement releases.

A total of 227 domestic and international financial institutions and enterprises are participating, including 67 Fortune Global 500 and industry-leading companies.

Among them, there are 104 offline participating institutions, with the exhibition located in Halls 4 and 5 of Shougang Park, covering an area of over 14,400 square meters.

It is understood that this financial services special exhibition has four special themed routes, integrating "play, learn, and travel", where visitors can pick up a free exhibition passport inside the hall to participate in the fun stamp collection tour activity, fully understanding the practical achievements of high-quality development of China's financial industry.

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Digital Yuan Avenue: Fully upgraded to the Hi Fun Digital Currency Trend Market "Digital Yuan" has always been one of the highlights of the financial exhibition at CIFTIS.

This year, many financial institutions and financial technology companies once again bring innovative application scenarios of the digital yuan to the exhibition, gathering many interesting, unique, and innovative elements, waiting for the audience to unlock on-site.

It is understood that this year, the "Digital Yuan Avenue" has been fully upgraded to the "Hi Fun" digital currency trend market, adopting a combination of "in-hall digital currency display area + out-of-hall digital currency entertainment experience area", further highlighting the theme, entertainment, and interactivity, combining the iterative update of digital yuan with new consumption scenarios, creating a social space that gathers interesting, unique, and innovative elements, and is rich in "payment without boundaries, life is more convenient" digital yuan consumption experience.

For example, ICBC combines the financial exhibition "digital currency" City Walk punch card, darts, roulette lottery, and other interesting interactive methods, allowing the audience to feel the convenience of digital yuan payment; BOC has launched a red envelope consumption activity in the digital currency entertainment experience area outside Hall 5, where the public can receive a 20 yuan consumption red envelope, which can be used for consumption at merchants such as Meituan, Zhongyi Shanyuan, Lego, Unicom, Lipu Shi Coffee, Tong Ren Tang, and self-service machines.

CITIC Bank has linked carbon points, and CITIC wallet users can open a carbon account on the spot to win carbon points and CITIC digital currency peripherals.

"Five Major Articles" Exhibition Route: Full of Technology Waiting for You to Experience Last year's financial work meeting proposed that finance should do well in the "five major articles", which has also become the key focus of current financial services to promote high-quality development of the real economy, and is also an important content of deepening the supply-side structural reform of finance.

At this year's CIFTIS financial services special exhibition, major financial institutions have displayed their achievements in the financial "five major articles".

On this route, Beike Financial Journalists learned that many financial institutions will display financial technology achievements.

For example, Bank of Beijing will appear together with new quality production forces, specialized and refined special new, hard technology, high-end precision, digital culture and entertainment and cultural creation, and other enterprise customers from all over the country, displaying innovative products including large model applications, robots, unmanned vehicles, VR, etc.

; Bank of Communications Comprehensive Exhibition Area through Torch Loan, Green Order Financing, Inclusive Express Loan and other innovative financial products and service cases, to the audience multi-dimensional, systematic display to support the development of the real economy vivid practice.

ICBC will present the "five special" service system of financial technology innovation, providing diversified financial services for the entire life cycle of scientific and technological innovation enterprises, etc.

At the same time, it fully displays the pension financial service system that meets the needs of the aging era customer group.

In the field of digital finance, the "Digital ICBC (D-ICBC)" brand highlights the achievements of ICBC's digital development, and there are also blind box machines, AI interaction and other projects for everyone to punch cards and experience.

"Financial Power" Exhibition Route: Understand the Development Trend and Future of China's Financial Industry This year's financial services special exhibition has specially set up a financial power exhibition route, where visitors can understand the development trend and future of China's financial industry, experience cutting-edge financial technology and services, immersive learning of financial culture, and fully feel the style of financial power.

At this exhibition, policy banks such as the China Development Bank, China Import and Export Bank, and Agricultural Development Bank will display their measures in supporting infrastructure, technological innovation, agricultural development, ecological construction and other fields.

At the same time, many commercial banks will also introduce how to continuously improve the quality and efficiency of serving national strategies and the real economy.

Many insurance companies will also participate in the exhibition.

For example, this year's exhibition area of China People's Insurance will highlight technology, interactivity, and fun, and the group photo of the first national insurance work conference, the first old insurance policy of China People's Insurance, the latest technology claims equipment, etc.

will all appear in the exhibition area.

The Beijing-Tianjin-Hebei Coordinated Development Route: A Review of Ten Years of Coordinated Financial Services Achievements in the Three Regions In 2024, it coincides with the 10th anniversary of the implementation of the Beijing-Tianjin-Hebei coordinated development national strategy.

To this end, during this year's CIFTIS financial services special period, the Beijing Municipal Financial Office will jointly hold a financial service Beijing-Tianjin-Hebei coordinated development 10th anniversary theme exhibition with Jin and Ji.

It is understood that the 10th anniversary theme exhibition is composed of "1 main exhibition + 16 financial institutions joint exhibition", and the main exhibition area displays the mechanism, policy and achievements of national, three places financial services Beijing-Tianjin-Hebei coordinated development through a combination of text, images, and videos.

Echoing the main exhibition area are the China Development Bank, Import and Export Bank, Agricultural Development Bank, ICBC, Agricultural Bank, BOC, CCB, Bank of Communications, Postal Savings Bank, China People's Insurance, China Life, CITIC Construction Investment Securities, Galaxy Securities, Huaxia Bank, Bank of Beijing, Beijing Rural Commercial Bank and other 16 financial institutions, which have set up special areas in their respective exhibition booths to display their outstanding cases supporting Beijing-Tianjin-Hebei coordinated development, bringing an immersive experience to the public.